The world’s most innovative banks implement their small business digital marketing and content strategies with The Small Business Company.
Banks are focusing on customer journeys and fulfilment to create seamless reasons to make contact with their small business customers, enhance relationships, and build a digital pathway before it’s too late.
Traffic is no longer the measure of how well you are spending your marketing budget. It’s lead generation.
Regardless of where you are in your digital journey, we can help.
Free Small Business Digital Banking Roadmap
A step by step guide to help you target and engage new and existing small business owners.
Solutions we offer
Working with you to develop customer journeys, wireframes, and digital engagement tools to ensure you stay relevant to your small business customers. Assisting small business product and marketing teams to differentiate, develop competitive advantage and increase share of wallet.
Helping define the stories you want to tell; why, then who you are targeting, what you’ll say, and where and how you’ll say it. Building a content matrix and curriculum to develop coordinated content that acts as a blueprint for consistent content excellence.
Developing interactive content to engage and educate your small business customers. Practical templates and tools that your small business customers will use again and again to help start, run and grow.
Assisting to collect qualified leads by providing best practice high value content that small businesses will register or login to access. Creating a sales lead funnel to turn prospects into customers.